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Trading

Traders buy goods from suppliers and sell to shops, dealers, and other businesses. Orders come in all day over phone and WhatsApp, prices change often, and most sales go out on party credit. The owner spends the day quoting rates, arranging dispatch, cutting GST bills, and chasing outstanding.

What we build: Orders, GST invoicing, outstanding

Most trading days run on the phone. A party calls for rates, another sends an order on WhatsApp, and a third asks how much they still owe. In between you are arranging dispatch, checking whether the goods are in the godown, and deciding whether to send more to a party who has not cleared old bills. Prices move, so the rate you quoted in the morning may not hold by evening, and almost everything goes out on party credit.

For a textile trader, the order often starts as a message with a few item names and quantities. It gets read out to the packing person, written in a notebook, and later typed into Tally for the GST bill. Along the way an item gets dropped, a rate gets remembered wrong, or the bill goes out for goods that were already sold. The outstanding sits in the ledger, but the real picture, which party is overdue and by how many days, comes out only when someone stops to check.

A custom ERP for a trading business begins at the order. The order is recorded once, with party, item, quantity, and rate, and it carries through to packing, dispatch, and the GST invoice without being keyed again. HSN codes, tax rates, and the party GST number come from the masters, so the bill is right the first time and matches at return-filing time. Because the order and the bill are linked, you can see what was promised, what went out, and what was charged, all in one place.

The part that changes the day most is live outstanding. At any time you can see total money owed, which parties are past their due date, and who has crossed their credit limit, without opening the ledger party by party. Reminders go out on bills that are due, so collections do not depend on memory. Built around how your trade already runs, whether it is textiles, hardware, or something else, it fits the way you take orders and bill.

The usual challenges.

  • Orders come over phone and WhatsApp with no single record, so items get missed, quantities get mixed up, and there is no proof of what was agreed.
  • Party outstanding is hard to see. You know some parties owe you, but the full figure across all parties, and who has crossed their credit limit, is unclear until the ledger is checked.
  • Rates and stock keep changing, so a bill can go out at an old price or for goods that are not in the godown.
  • GST invoicing takes time. HSN codes, tax rates, and party GST numbers get keyed by hand, and mistakes show up at return-filing time.
  • Order to dispatch has gaps. An order taken in the morning may not get packed or sent because the message stayed on someone's phone.
  • Collections slip because nobody follows up on bills past their due date, and old dues quietly build up.

What we'd suggest.

  • Put every order in one place the moment it comes in, whether it was on a call or WhatsApp, with party, item, quantity, and rate written down.
  • Keep a live outstanding view by party, with the age of each bill and the credit limit, so you can see who to stop and who to call.
  • Link the GST invoice to the order and the party master, so HSN, tax rate, and GST number fill in on their own instead of being typed each time.
  • Track each order from taken to packed to dispatched, so nothing sits waiting on someone's phone.
  • Set reminders for bills crossing their due date, so follow-up happens on time instead of after the money is stuck.
  • Show current stock next to the order screen, so you do not promise goods that are not in the godown.

What a KPI dashboard should show.

The numbers a trading owner should be able to see every morning.

Total outstanding

The money sitting with parties, the number that decides your cash.

Overdue outstanding

Dues past their due date, the part most at risk of getting stuck.

Outstanding by party

Shows which parties to chase first and who to put on hold.

Parties over credit limit

Warns you before you send more goods to someone already stretched.

Orders pending dispatch

Orders taken but not yet sent, so nothing is forgotten.

Sales this month

What you have billed, to compare against earlier months.

Average collection days

How long money takes to come back after billing.

Stock value

What is tied up in the godown, so you neither run short nor overstock.

Trading we've built for.

Trading

Textile trader

The problem
Orders came in over WhatsApp and phone, with no clear line to dispatch or billing.
What we built
Order to dispatch with GST invoicing and outstanding tracking, all in one place.

Insights on trading.

A GST invoice generated from an order
GST 10 June 2026 · 2 min read

GST invoicing, straight from the order

When the invoice is typed again from scratch, mistakes creep in and outstanding drifts. Here is why billing should come from the order itself.

Nikhil Joshi

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